Your E-book is your Viral Salesman

Marketing ebooks text images are the future and the future is now. The printed word on paper and bound into books used to be the only way information was given and received. They were great, you could take them with you and put them on shelves and they do still exist and will continue to for the foreseeable future but the time of the E-book has arrived.

The marketing E-book is a slightly different animal from just an E-book. marketing ebooks text images, links to web pages, and navigation controls. The marketing E-book has become a very important part of marketing on the Internet.

With m̲a̲r̲k̲e̲t̲i̲n̲g̲ ̲e̲b̲o̲o̲k̲s̲ ̲t̲e̲x̲t̲ ̲i̲m̲a̲g̲e̲s̲, you can present your story in an effective way and include links to your web sales pages. Your E-book can become your best salesman. First, your E-book needs to be interesting and informative. It always has links back to your website and to your sales page.

It can be difficult to browse through various types of materials like books, articles, and videos when you are only searching for e-books. So let me show you how to limit your results to see only e-books. You will need to start at the library’s homepage at library.lmu.edu. Under the search, you will see search options. Click on “Advanced” to open the Advanced Keyword Search page. In the search box, you can enter your keywords, which should be the most basic words that describe your topic. I’m going to use women and leadership as an example.

Then, in the material type box, I will limit my results by selecting e-books. This limiter will search for all e-books in the library collections for that topic and will provide you with the full text. I will then click “Submit” to see the results. And that’s it! The search results are only showing us e-books so you can now review the results by scanning the book titles, authors, and publication dates and decide which books are best for your topic, but what if you already know the name of the e-book you’re looking for? Let’s go back to the Advanced Search page.

Instead of typing in keywords, you can type in the title of the e-book and change the drop-down from “any field” to “title” then use the e-book limiter and submit. You can then select “Read Online” to access the e-book. If you would like to modify your search from the results page, go to the modify search link and this will take you to the Advanced Search page.

If you need further assistance, please contact a librarian. Next marketing ebooks text images, be sure that you have a prominent section telling readers that they are free to give your E-book away. Let them know that they can post it on their site as a free download, that they can use it as a bonus, and that they can bundle it with other products. This is the way to create viral marketing for your products or services. Remember those links back to your site contained in the E-book?

Last but certainly not least before you send your E-book out to the world, double-check spelling and grammar and be sure that you have tested every link to verify that it goes where it is supposed to go. Obvious errors will reflect badly on you and will not be of much value to you, it could even be damaging. Post your E-book to some of the E-book directories. Many let you post it for free, or will let you post a link on their site to your marketing ebooks text images.

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